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Category: Your Customers

How To Be A More Engaging Story Teller

By Guest BloggerSeptember 1, 2017
Often, after we have worked tirelessly on the content of our presentation, we find ourselves strangely disengaged and disconnected from its delivery. Even if we can master our nerves and control our shaking hands, we sometimes feel ’disembodied’ from something that, once upon a time,…
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How To Get Your VIP Customer List

By Michele Elmas-HardyMay 31, 2016
Lets talk about identifying your target customers…  Getting the kind of business you really want, and clearing out the time wasters. What are the value and benefits of having the kind of customers you really want? I know from my own experience from running DBW…
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Customer Service Levels

By Michele Elmas-HardyMay 4, 2015
Episode #12- Customer Service Levels – Dr Diederik Gelderman In this podcast I interview Dr Diderik Gelderman who was travelling with me to San Diego for a conference. Here we talk about our different customer service experiences and discuss how customers are ‘naming and shaming’ on social…
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Simple Steps to Customer Profiling

By Michele Elmas-HardyMay 21, 2014
To create more successful marketing campaigns you need to understand who your customers are, and what motivates them to do business with you.   Professional Profiling. What is it exactly? Basically, Professional Profiling is a way to create a portrait of your customers to help…
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